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Advertorial · First-person review

I tested 6 popular daily supplements — this is the one I’d actually keep buying

AG1, IM8, Heights, Alyve, Huel Daily Greens and Zooki all promise an easier wellness routine. I tried each one in real life to see which felt worth the money.

Hannah Reeves

Tested and written by Hannah Reeves

Updated 10 September 2026 · 9 min read

The six products on my kitchen counter after testing: AG1, IM8, Heights, Alyve, Huel Daily Greens and Zooki.
The six products on my kitchen counter after testing: AG1, IM8, Heights, Alyve, Huel Daily Greens and Zooki. Photo: Hannah Reeves
I had reached the point where my kitchen cupboard looked better stocked than some health shops. Powders, capsules, sachets — all bought with good intentions, then forgotten whenever my morning got busy. So I put six of the names I kept seeing online into my actual routine. I paid attention to the unglamorous details: how easy each was to remember, whether the format became annoying, what the label really told me, the monthly cost, and whether I felt the product was designed around me or simply marketed to everyone. This is not a clinical trial, and I did not judge a supplement by expecting an overnight transformation. It is a practical, first-person review of the products, their formulas and the experience of using them. Alyve came out on top because personalisation and access to support made it the easiest recommendation for my own routine.

My testing method

What I looked for before ranking them

I used the same six practical checks for every product. I was looking for something I could realistically stick with, not the longest ingredient list.

  • A formula that suits my goals rather than a one-size-fits-all blend
  • A routine simple enough for rushed mornings
  • Clear ingredients and doses without mystery language
  • Useful expert support when I had questions
  • Fair ongoing value, not just an attractive first order
  • A sensible guarantee so trying it feels low risk
1Top pick★★★★★

Alyve personalised vitamins

4.6 · 1,454 Trustpilot reviews

£29/month (under £1 a day) — £21.75 first month with 25% off

Alyve personalised vitamins photographed at home during testing

Alyve was the one that felt made for my routine rather than added to it. The 36-question quiz covered my diet, goals and lifestyle, then turned those answers into one named formula with up to around 16 actives in roughly two capsules. I liked being able to see why ingredients were included, and knowing I could update the formula as my priorities changed. The glass jar also stayed on my breakfast table without making it look like a supplement shelf.

What I liked

  • Personalised from a detailed quiz and adjustable each month
  • About two capsules replaced the most clutter in my routine
  • Free nutritionist access and an AI nutritionist in the app
  • Free next-day delivery with a subscription — it arrived on time, so I never ran out
  • 60-day money-back guarantee included

What to know

  • You need to complete the quiz before seeing your exact formula
  • It is a subscription, although you can cancel

My verdict: Best overall — the clearest mix of personalisation, simplicity and support.

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2★★★★☆

Heights Vitals+

4.7 · 6,000+ reviews shown by Heights

£30–£40/month on subscription

Heights Vitals+ photographed at home during testing

Heights was the easiest non-personalised option to live with. Two delayed-release capsules took seconds and there was no shaker to wash. Its 20-nutrient formula is positioned around mind and body support, with a full B-vitamin complex and vitamin C. I appreciated the straightforward bottle, but the same formula goes to everyone, so it did not feel as closely matched to me as Alyve.

What I liked

  • Simple two-capsule routine
  • Clear focus on broad everyday nutrition
  • No taste or mixing to contend with

What to know

  • Not personalised
  • Less broad than the all-in-one powders

My verdict: Best for people who want a polished, uncomplicated capsule routine.

See why Alyve ranked first
3★★★★☆

Huel Daily Greens

91 · ingredients listed by Huel

Around £1.50 per serving (roughly £45 a pouch)

Huel Daily Greens photographed at home during testing

Huel Daily Greens felt like good value for someone who actively enjoys a green drink. The pouch combines greens, vitamins, minerals, phytonutrients, adaptogens and probiotics, and the serving is low in sugar. Mine blended reasonably well, but it still created a scoop, glass and occasional green dust on the worktop. On quiet mornings that was fine; on rushed ones I reached for capsules instead.

What I liked

  • Broad all-in-one greens formula
  • Vegan and low in sugar
  • Competitive cost per serving

What to know

  • Needs mixing every day
  • A fixed formula rather than one tailored to you

My verdict: Best-value powder if a daily green drink already fits your routine.

See why Alyve ranked first
4★★★★☆

AG1

75 · ingredients promoted by AG1

Around £79–£99/month on subscription

AG1 photographed at home during testing

AG1 was the product I recognised before I opened the box. The green drink has a long-established routine around it and combines vitamins, minerals, prebiotics, probiotics and plant ingredients. I found the ritual more pleasant than expected, but it remained another drink to make and the broad fixed blend made it harder to connect the formula to my own priorities. It also sits at the premium end of this group.

What I liked

  • Convenient broad daily-health blend
  • Third-party safety testing highlighted by the brand
  • Well-developed shaker-and-refill routine

What to know

  • Premium ongoing price
  • Not personalised and requires daily mixing

My verdict: A polished premium greens routine, but not the most personal or effortless.

See why Alyve ranked first
5★★★★☆

IM8 Daily Ultimate Essentials

90 · nutrients promoted by IM8

Around £89/month — the priciest in this test

IM8 Daily Ultimate Essentials photographed at home during testing

IM8 made the strongest first impression: the red packaging is beautiful and the berry drink felt more like a proper morning ritual than a chore. It also has the widest headline nutrient count here. In practice, the large serving and premium price made it harder for me to justify every day. I could see the appeal for someone who wants a maximalist powder, but I preferred a quieter routine with fewer decisions.

What I liked

  • Very broad ingredient profile
  • Berry format was easier for me than a grassy greens taste
  • Strong packaging and daily ritual

What to know

  • One of the most expensive options
  • Large powder serving and no personalisation

My verdict: The most premium powder experience, with a price to match.

See why Alyve ranked first
6★★★☆☆

Zooki Liposomal Vitamin C

1000mg · vitamin C per serving

Around £30 for 30 sachets (about £1 a day)

Zooki Liposomal Vitamin C photographed at home during testing

Zooki was the easiest sachet to keep in a bag, and the citrus-orange liquid was more convenient than carrying a bottle. But this comparison exposed its main limitation: it is a focused vitamin C product, not a personalised multi-nutrient formula or daily greens replacement. I would consider it for someone specifically shopping for vitamin C, but it could not replace the wider routine I was trying to simplify.

What I liked

  • Portable single-serve sachets
  • Clear 1000mg vitamin C purpose
  • No powder or shaker

What to know

  • Single-nutrient product, so not directly equivalent to the others
  • Does not replace a broader supplement routine

My verdict: Best specialist option, but not an all-in-one.

See why Alyve ranked first

Side by side

How all six compare

These are practical differences between the products, not medical scores. Zooki is a targeted vitamin C product rather than a broad daily formula.

What mattersAlyveHeightsHuelAG1IM8Zooki
Monthly cost£29£30–£40£1.50/serving£79–£99£89£30
Personalised to you Yes No No No No No
Free nutritionist access Yes No No No No No
App & AI nutritionist Yes No No No No No
Free next-day delivery Yes No Varies No No Varies
No mixing needed Yes Yes No No No Yes
Broad daily formula Yes Yes Yes Yes Yes No
Expert support included Yes No No No No No
Can change with your goals Yes No No No No No
Low-risk trial60 days Varies Varies Varies Varies Varies

The final verdict

Why Alyve is the one I would keep

The powders looked impressive on the counter, and Heights made capsules feel effortless. But Alyve was the only one that began with me rather than a universal ingredient list. It simplified the routine, explained the reasoning and gave me someone qualified to ask when I was unsure. That combination mattered more than having the loudest packaging or the longest label.

Our #1 pick · Alyve

25% off your first order

A personalised plan is normally £29 a month, with a 60-day money-back guarantee.

  • 25% off your first order — £21.75 instead of £29
  • Personalised formula based on your quiz
  • Around two capsules a day
  • Free nutritionist access and app with AI nutritionist
  • Free next-day delivery with your subscription — always on time, never run out
  • 60-day money-back guarantee · cancel or update any time
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Hannah Reeves

About the reviewer

Hannah Reeves

Hannah writes about nutrition, everyday wellbeing and the products people use to support healthier routines. She tests products in the context of ordinary life, not a laboratory-perfect morning.

Reader comments

46 comments
Sarah M.

Sarah M. 2 hours ago

This is exactly the comparison I needed. Powders always start well for me, then the shaker ends up sitting in the sink.

James T.

James T. Yesterday

Useful that you called out Zooki as a different kind of product rather than pretending every supplement does the same job.

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